One install. Four pillars. Run every month.
Nothing here is sold on its own. It gets installed in this order, and then it gets operated, because a website nobody answers is a brochure.
Build
A site that loads in under a second and looks like a $50k build.
- Custom site, service-area pages, click-to-call everywhere
- Brand kit: logo, colors, type
- Cards, yard signs, truck-wrap design
Respond
Every lead answered in seconds, day or night.
- Instant text-back on missed calls and forms
- AI receptionist that books the job
- Reminders, synced to Jobber or Housecall Pro
Rank
Top of the map for your services in your city.
- Google profile, citations, service pages
- Review follow-up that runs itself
- Rank-grid reports against the top three
Scale
Ads that get tested weekly and a dashboard that tells the truth.
- Google Local Services and Search, Meta where it fits
- Creative and headlines split-tested by the week
- One growth call a month, numbers in hand
Every week you get the numbers.
Most agencies send a PDF about impressions. You get calls answered, jobs booked, where you rank on the map, and what the ads cost per booked job. If a number is bad, you see it the same week we do.
- Calls captured and what happened to each one
- Map-pack rank for every service, every neighborhood
- Reviews gained and the average star rating
- Ad spend against booked jobs, to the dollar
Rank grid, "septic pumping", 25 points across the service area. Sample numbers. Your first report replaces them.
Audit. Install. Operate.
AuditFree, 48 hours
We call your line after hours and record what happens. We grid-check your map rank against the top three in your city and speed-test your site. You get the report whether or not you hire us.
Install14 days
Site, response automation, review loop, call tracking, dashboard. Live on day 14. If it is not, the first month is on us.
OperateEvery month
Ads, map rank, reviews, reporting, and one growth call a month. Ninety days minimum, then month to month. You stay because the numbers say so.
3 to 10 person shops that want to be the name in town.
- Owner still close to the phone and the sales.
- 20 to 150 Google reviews and a real service area.
- High-ticket work: HVAC, plumbing, electrical, roofing, remodel, septic.
- Already spending on marketing and tired of guessing what it did.
- Wants 10 trucks, not a second job answering the phone.
Two ways to run it.
The price does the qualifying before the call does. Ad spend is billed separately, in your own accounts, and you see every dollar of it.
Install
- Site, brand kit, response automation
- Review loop, tracking, dashboard
- Live in 14 days
Big Dog
- Map-pack SEO and reputation
- Response automation, maintained
- Weekly report, monthly growth call
- No paid-ads management
Top Dog
- Everything in Big Dog
- Google Local Services and Search, Meta where it fits
- Creative and headlines tested weekly
- Ad spend separate, in your accounts
Built by an engineer, not an agency.
face in, on site, with the truck
The founder spent years building voice AI for enterprise call centers, the systems that answer millions of calls a year. Big Dog Systems puts that on a service company's phone line and website, then runs it like it is our own business.
Tulsa, Oklahoma. First client was a septic company that still answers the phone at dinner. Now it doesn't have to.
Start with the free audit.
Four fields and a phone number. You hear from a person within one business hour, and the audit lands within 48.
- We call your line after hours and tell you what a customer hears.
- We show you where you rank on the map versus the top three.
- We tell you what we would install and what it would cost. No pitch deck.